Times are tough and when times are tough every penny counts, most hotels have never found themselves empty and in the need of urgent online business before. As many hotels have been finding out in the last few weeks it is very difficult to truly get a grip on the front end marketing that the […]
Understanding the AGODA Games – Finally Read More »
With the accommodation segment starting to open its doors, effective operational management is starting to show its muscle in conjunction with revenue management – or at least it should be! It’s a fact that the accommodation industry makes money differently to just about any other sector in the economy. The traditional trend in other industries
Effective Operational Management as key to survive post-Covid19 Read More »
A few weeks ago, I was invited by KR Publishing to share some insights on Revenue Management – Perfecting key elements to positively influence business growth and sustainability for a new book aimed at helping leaders manage their organisation during the Corona virus crisis. I’m very proud that due to the great teamwork and effort
Sample Size Overview For the purpose of this study a sample size of 333 hotels based in Western Cape were used, the 333 hotels selected are based on the Western Cape Region category of STR. The study looks at the forward online pricing of each of the 333 hotels as of 1 June 2020 until
Western Cape – A look into the future right now Read More »
Sample Size Overview For the purpose of this study a sample size of 112 hotels based in Gauteng were used, the 112 hotels selected are based on the Gauteng Region category of STR. The study looks at the forward online pricing of each of the 112 hotels as of 1 June 2020 until 30 April
Gauteng – A look into the future right now Read More »
As we enter the month of May it appears that it will be another month of closures for the majority of hotels, guest houses, bed & breakfasts as well as other tourism driven businesses, after some great feedback on our previous article Some Realizations – from the desk of a revenue specialist we have been receiving feedback
What can I do now in preparation for the “new normal” Read More »
Ironic title, considering distribution is at the core of Revenue Management itself. I want to make it very clear that this is by no means written to try and eliminate jobs for industry professionals or displace any form of positions within the industry that are doing a fantastic job in their roles. To those, I
Revenue Resources < Revenue Redistribution Read More »
I have been working in the hospitality industry for 17 years now and I have been directly involved in sales, marketing and revenue/commercial management for the last 10 of these years and never have I or will I see something like COVID-19 again, this global pandemic has brought the world to its knees and more
Some Realizations – from the desk of a revenue specialist Read More »
The controversy is definitely in the air of the global hotel industry. Traditionally the Big 5 (Marriot & Starwood, Hilton, IHG, Accor and Wydham) have been unrivaled by pure virtue of their size and brand reputation. However are they becoming submissive to major OTA’s like Booking.com & Expedia as they become increasingly powerful in their
Are OTA’s slowly becoming more powerful than hotel groups? Read More »
As a hotelier, it is well renowned that TripAdvisor reviews have the play an incremental role in the wellbeing of your establishment as they give you direct insight to the minds of the ultimate consumer. Moreover, TripAdvisor reviews also play an important role in the overall consumer decision making process. So much so that when
TripAdvisor – What Are Guests Looking At? Read More »
